Santa Visits, Holiday Lights, and A Richmond Nutcracker Set to Return to Downtown in December

Richmond, CA – With wreaths and snowflakes adorning the street lamps along Macdonald Avenue, Downtown Richmond is starting to look a lot like the holidays. Behind the scenes, Richmond Main Street Initiative (RMSI) and East Bay Center for the Performing Arts (EBCPA) are getting ready for the annual Downtown Holiday Festival on Wednesday, December 13 from 4pm-8pm.

Families from the Iron Triangle and beyond are invited to come Downtown to the historic Winters Building (339 11th Street and home to EBCPA) to enjoy this unique holiday celebration complete with festive music, spectacular, seasonal family-friendly performances, refreshments, group caroling, the magical illumination of Macdonald Avenue, and a memorable visit from Santa Claus.

Visits and photo opportunities with Santa will take place in the Community Theater from 4pm-7:30pm. Giveaways for children include gift bags and books donated by West County Reads (while supplies last). Families will also have opportunities to enjoy live music and caroling, performed by East Bay Center students and faculty artists.

Upstairs, in the Iron Triangle Theater, East Bay Center resident companies will present A Richmond Nutcracker, a unique and spectacular performance of The Nutcracker told through a Richmond lens. Classic characters, stories, and dances will be presented in both traditional and distinctly Richmond interpretations. Performances are scheduled for 5pm and 6:30pm (running time approximately 45 minutes).

Following the second performance, a procession will lead guests to the corner of 11th Street and Macdonald Avenue for group caroling and the ceremonial illumination of the holiday lights.

Admission is free and made possible through generous support from the City of Richmond, Mechanics Bank, Sims Metal Management, Grocery Outlet, and individual donors. More information about the festival, making a contribution, or volunteering can be found at or by calling (510) 236-4049.

What: Downtown Holiday Festival and Holiday Lights Illumination Ceremony

When: Wednesday, December 13, 2017, 4pm – 8pm

Where: East Bay Center for the Performing Arts, 339 11th Street Richmond, CA 94801

Richmond Main Street Initiative (RMSI) is a community based non-profit dedicated to revitalizing historic downtown Richmond. RMSI partners with the City of Richmond, merchants, and residents to develop and improve downtown Richmond as a pedestrian-friendly urban village that offers products, services, arts and entertainment that reflect the community’s rich and diverse heritage. and

East Bay Center for the Performing Arts engages youth and young adults in imagining and creating new worlds for themselves and new visions for their communities through the inspiration and discipline of rigorous training in world performance traditions. Each year we engage 5,000 youth through our in-school and afterschool programs in the West Contra Costa Unified School District, private lessons and group classes at our main site, performance training in the Center’s nine resident companies, as well as 140 highly committed students in our four-to-six-year Young Artist Diploma Program. and

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